Job Description

Roles & Responsibilities

KEY RESPONSIBILITIES

• From a strategic element, implement the marketing (Category) plans into a Country, Channel and Customer specific plan, with guidance from the Category Strategic Planners.
• Design and execute trade promotions, displays, and activations
• Manage trade spend effectiveness and ROI and Customer JBP s
• Manage customer P&L [gross Margin/Trade Investments/Discounts and Rebates]
• Identify growth opportunities by category, brand, and SKU
• From an operational perspective, the role is central to Business Delivery involving the day-to-day tasks of the category, channel & customer. CBD Exc will provide clarity to the CD Team on M0 activity plan, category strategy, promo & pricing strategy, key innovations/renovations, channel priorities, core of the core & NRM.
• Understands the channel footprint of business in the market, optimizes the full extent of the channel opportunity, sets the customer/channel targets to reflect channel choices & prioritization and leads the CD team to operationalize the plan.

Desired Candidate Profile

Experience in customer development and category planning

• Sales & Operational Experience
• Strong Commercial & Financial Acumen
• Trade Category Management Knowledge
• University Graduate

Data Driven Decision Making

• Strong analytical skills
• Excellent communication and collaboration skills
• Ability to drive results and achieve objective
• Problem solving, process driven, and comfortable working with large datasets [Advanced Excel/Power BI]